Business Start-up Package
Now is the time to create a professional corporate identity - including website!
"Stand out from your competitors"
As a new business, creating a corporate identity is important to generate a good customer impression. That's why we are offering the 'Business Start-up Package' which can be tailored to your individual needs with added bolt-ons.
What is Corporate Identity?
Corporate identity, put simply, is a symbol. It can be as straightforward as a color scheme (eg. Yellow ‘M’ of McDonalds which is recognised globally) or a font (eg. ‘Coca Cola’ hand written italic script) or a picture (eg. Apple Inc.) These physical descriptions are often associated with the ‘image’ of the company behind them and are often designed with a certain motive. This is the basic concept of corporate identity. When you see those images, not much else comes to mind.
For a customer the first impression of your company will most likely be your logo, which they will make assumptions from. You know what they say, first impressions do last! On the same note 'Corporate Identities' are remembered.
Why does corporate identity work?
First, it has to be recognisable enough to saturate a market. Something hard to make out, fuzzy, too long, unmemorable, ordinary, or too similar to other companies in the existing market, just won’t do the trick. Here are just a few things you should think of:
• Is it legible? Can it be read easily?
• Can it be recognised from a distance?
• Will it stand out on a page?
• Does it put forth the kind of image you want as a company?
These points are all part of an effective corporate identity for any company and they very well might make or break a marketing strategy, especially yours.
So if you want to create the right identity for a great first impression for your company, feel free to contact us to discuss your ideas either by email or by calling 01359 240408.
Offer includes:
1. Logo Design
Your logo is uniquely designed for your business sector creating an instant market impression. We don't use 'off the shelf designs' as we believe each clients specifications are different and diverse this enables your business to 'stand out from the crowd'
Includes:
- 4 logo designs/concepts of which you choose elements of the design/designs you like enabling 'you' the client to have as much control and involvemnt as possible ensuring the finalised logo is unique to your business specifications.
2. Business Cards
A well designed business card creates a lasting first impression. When meeting a potential new customer your businss card may be the only thing they leave with, as why it's so important to create an ideal first impression that's remembered.
Includes:
- 250 cards professionally printed.
- Full colour one side.
- On 300gsm card.
- Available 7 days after artwork has been signed off.
3. Website
Bespoke website designed to sit along side your new corporate identity, creating a web image that's instantly recognisable. Billions of people use Google and the internet on a daily basis making this the most effective tool for creating new business, as potential customers don't need to leave their armchairs to find your business.
Includes:
- 2 page professional website
- Domain name purchase of .co.uk & .com. (First year free only. Domain names are charged yearly at £15.98 for .com and £11.98 for .co.uk**)
- 3 Email addresses
- Hosting. (First year free only. Hosting is charged at £35 per year**)
- Website added to all major search engines i.e Google/Yahoo etc (please note by submiting your site to search engines does not instantly place your site on the first few pages of results, you may need to consider Search Engine Optimisation (S.E.O) which we can offer at a competitive additional cost)
**Hosting and domain names are renewed yearly. First year only is included in the package price. Price subject to change, accurate as of July 2011)
*Bolt-ons are available at an additional cost:
Business Card Options:
- Different types/styles of boards are available for printed business cards
- Printed 4 colour both sides
- Additional finishes i.e Spot UV Gloss
Letterheaded Paper Options:
- Design & printed
Compliment Slips Options:
- Design & printed
Websites Options:
- Additional pages to website
- Content Management System (CMS)
Search Engine Optimisation (SEO)
